For Your Mama

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Don’t forget about the person that loves you the most in this world next week. We’ve got lots of fun and pretty things for her.

 

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happy mother’s day to all those amazing mums out there from the Personify team

 

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Our new Brick + Mortar in Duluth

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We are three weeks into our new space and starting to feel settled and SO HAPPY. I wanted to post some pictures for those of you who are out of town or haven’t had a chance to come in.

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Our wall shelves are filled with some of our favorite makers’ work and home goods.

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The view from our front doors (the left side).

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SO.MANY.PAPER.GOODS.

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The other side of the shop (right side).

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Our spring clothes … they’re just too good. We get new things in weekly, and sometimes daily. Please let me know if there’s something you see here that you don’t see on our online shop – we ship all over.

I also wanted to give you guys an update on our Lakemont shop. If you’re subscribed to our newsletter you already know this (if you’re not – subscribe here) . BUT after many conversations, thoughts, and prayers we have made the decision to focus our energies to our new Duluth location and not reopen Personify in Lakemont. This was a very difficult decision for us as we’ve invested SO MUCH the past three years in this lovely little town and have met many many wonderful people. It was the best decision for our family and we are excited about the future of Personify.

If you’re a Lakemont customer please please please do not be a stranger. We miss you guys already and want to hear from you! Let me know how we can keep you stocked on all your fave Personify goodies.

Happy days,
Maddie

 

 

Our New Location: On a Personal Note

In case you missed our big news, we are opening a second Personify location in the lovely historic Downtown Duluth this spring! Yay! We can’t believe it’s *actually* (read: finally) happening. We want to thank the many of you that have already shared your excitement. We are working hard to get open ASAP!

Tammy & I (Maddie) wanted to each share on a personal level some of the things we are most excited about and how we landed at our Duluth spot.

Read our thoughts below and stay tuned for more updates as we get ready to open soon soon soon.


[From Tammy]

I never dreamed that the Personify Girls would end up in my own back yard! How good is God?

I remember many years ago jogging with Maddie in a stroller through the streets of Downtown Duluth loving my home town and dreaming, thinking and praying of what it could be, never thinking that one day she would be running Personify Shop right next to the old City Hall. What a joy it is for me to participate in supporting my daughter’s dream and watching her exercise her gifts and abilities, just as I have tried to do with many other young people throughout my life.

It’s been a real joy for me to personalize my home and my life, with treasures new and old both with flea finds and fine pieces and it’s our hope to share both ends of the spectrum with you in the near future. How fun it is to create a beautiful life that is uniquely yours?!

My prayer is that we would be a blessing to many and that our family, including our three dogs (come and meet them!) would thrive in Duluth.


[From Maddie]

I am equally surprised, and yet also thrilled, that Downtown Duluth is where the flagship Personify has landed.

We fell head over heels with our building the moment we saw it. After about a year of looking and a few dead ends, we were cautious about getting our hopes up but in our hearts just knew this is where we needed to be.

Mom and I are itching to get started and can’t wait for you to see all the new goods we are bringing in. We are so lucky we get to do this together!

I am the most excited about the everyday joys of having a brick & mortar: meeting new people, sharing the things that we find, helping you pick out that perfect gift, cleaning, tagging, getting in shipments, chatting with the neighbors…just all of it.

I’m also excited about the community we will be a part of. There are so many new businesses coming into Parson’s Alley: Noona, Simply Done Donuts, Good Word Pub (from the Brick Store Pub), and more, along with the amazing current residents like the Chocolatierie, Dreamland BBQ, Pure, the Farmhouse, Crave Pie, Old 4th Ward Pizza, Peace Love and Decorating, Eddie Owen at the Red Clay Theater, Piatto, 2 Smith Art Galleryand more.

My all-time favorite part of the business, though, is the hunt for unique treasures for you and your home. I know you’re going to love our modern + whimsical goods. Thanks for being along for the ride.

Cheers, friends!

 

 

 

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Creative Friends: Holly Von Lanken Photography

I’m starting a new blog series called Creative Friends! Now I can show you what my awesome creative friends are doing.

View More: http://hollyvonlanken.pass.us/personify-shop

First up is Holly Von Lanken. She’s a wedding, portrait, and lifestyle photographer based out of Atlanta. She’s a good friend and amazing photographer. We had her come shoot the shop last fall and the pictures were insanely beautiful. Check out her interview below.

photo by Kaitie Bryant

headshot by Kaitie Bryant

View More: http://hollyvonlanken.pass.us/personify-shop

View More: http://hollyvonlanken.pass.us/personify-shop

View More: http://hollyvonlanken.pass.us/personify-shop
1. How did you get started with what you do?

I got my first DSLR camera right after I graduated college in 2011.  Mostly, I just took pictures for fun.  Eventually, one of my friends got engaged and suggested that I take their engagement photos.  I absolutely loved taking photos for other people because I saw how much joy it brought them.  I slowly started honing my craft and learning from others and toying with the idea of photography as a business. I learned a lot from fellow creatives and took the opportunities that came.

View More: http://hollyvonlanken.pass.us/mr--mrs-post

2. How would you describe your aesthetic?

 My style is very clean, organic and natural.  I want to photograph life the way it is, while also being beautiful and timeless with a nod to the days of film.

View More: http://hollyvonlanken.pass.us/st-augustine-2015

3.What’s your favorite thing about being a photographer?

My favorite thing about being a photographer is really getting to know people. When you’re with someone and their entire crazy family on their wedding day, you get to know them really well.  I like getting to share those moments with them and hopefully be a calming and joyful presence.

View More: http://hollyvonlanken.pass.us/mr--mrs-post

4. What’s your least favorite?

taxes. yuck.

5. Business advice?

Make your business legit from the get go.  If you’re going to advertise yourself and you intend to make a profit, you need a business license.  You will look and feel more confident to potential clients, plus there’s some added liability protection.

6.What’s your favorite thing at Personify Shop?

Oh man.  So hard to choose!  I love all the Pendleton products and those P.F. Candles smell so good.

View More: http://hollyvonlanken.pass.us/personify-shop
View More: http://hollyvonlanken.pass.us/personify-shop

7. My favorite party question: If you could hang out with any three people this Friday night, who would you pick?

Monica, Chandler, Ross, Joey, Rachel, and Phoebe (Ok that was 6… but you can’t split them up!)

8. How do you know the ladies at Personify Shop?

I went to UGA with Maddie where we were both involved in Campus Outreach.